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Showing posts with the label AC1: informing ideas

rationale survery results

Rationale survey results from JenniferFinnigam

market research

Market research from JenniferFinnigam

Sketch 2

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    For this sketch, I have made the canon title in the middle of the print so its big and noticeable for the audience. I then drew 6 boxes (3 at the top and £at the bottom) this is so we can tell the difference  between each decade. The years 60s, 70s, and 80s will be at the top of the print. 90s, 00s and 10s at the bottom of the print. The background, will be a dark background. By doing this, it will make my photos and title stand out a lot more. 

Sketch 1

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        For this sketch, i have drawn a print advert for canon. The title (Canon) is sans serif font to make it stand out. i then drew a montage for the decades of music and cameras. In the bottom right corner, I inserted a box for the information about about the camera and campaign. by doing this, it will attract my audience and gain a higher chance for them to purchase this product. 

Canon: primary research - survey results

This powerpoint is for my survery results where I analyse them to then follow onto my rationale.This is done because this wopuld help me with my campiagn that i am creating; a.k.a Canon - music. Canon primary research from JenniferFinnigam

Canon: Rationale

This is a powerpoint of my finalised ideas/pitch about this campiagn. This is done so my idea can be approved and polished for before I start my production stage. Canon rationale (2) from JenniferFinnigam

Rationale survey results

Smile rationale survey results from JenniferFinnigam I have gathered all of my survey results and presented it as a powerpoint document. This includes screenshots and annotations. 

smile rationale

Smile rationale from JenniferFinnigam This is my rationale where I pitched my idea to a room full of people. I explained my reasons for why I went withe idea, gave evidence, images etc...

smile primary research

  Smile primary research from JenniferFinnigam I used the primary research method where i fing out my own information and create evidence for why mental health is aimed at 15 to 25 year olds more likely than any other age. for his i used google forms to create the survey and i then analysed the results. 

Existing products

Existing products from JenniferFinnigam This is some anaylisation of existing products about mental health. By researching this, Iam able to see what works and what does not. 

low key portraits edit

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low key portraits edit

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low key portraits edits

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mental health research

 Mental Health Research What is Mental Health? Mental health includes our emotional, psycological, an socail-well being. It effects how we feel, act and think. It also helps determine how we handle stress, relate to others and make choices. Mental health is important at every stage of life from childhood and adolescence through adulthood. Over the course of your life , if you have mental health problems, your thinking, mood, and behaviour could be affecte. many factors contribute to mental health problems, including:  Biological factors, such as gene or brain chemistry Life experiences, such as traume or abuse Famly history of mental problems  Early warning signs  Eating or sleeping too much or too little Pulling away from people and usual activities Having low or no energy Feeling numb or like nothing matters Having unexplained aches and pains Feeling helpless or hopeless Smoking, drinking,or using drugs more than usual Feeling unusually confused , forgetful, on edg...

low key portraits

Jenny low key portraits from JenniferFinnigam

induction research

Research Group work (Elliot, Jenny, Danni) Ideas for our promotional video: • Students from different years to be included in video for their opinions and to make it seem a lot more realistic. • Photograph some places on the campus to insert into the video for a transition like thing on vid • Don’t overlook graphics • Keep it interesting • Make it short but not too simple • Montage • Music or sound effects Examples of promotional videos: • https://www.youtube.com/watch?v=gLyX_pi936s • https://www.youtube.com/watch?v=oKu4GAeGjp8 Benefits: The benefits for doing promotional videos are that it encourages an active response and this aims at a specific audience for young adults from 16 to 19 year olds. I like these tutorials for videos because it gives brief idea for what is needed and it is quite helpful for my team and I to be able to create one ourselves. Photograph ideas to insert into video: • Life of a college student • The campus itself • The scenery around and in campu...

camera techniques

In the past week, we have been looking at various videos that have been taken from famous films and analysing them in depth. At first, we watched the first scene of casino royale bond, we took apart the scene and analysed what shots were used. For example, at the beginning they used an establishing shot and as you can see the camera is facing up towards the building. This shows that they want us -the audience- to know that the scene is isolated and discrete. After we had analysed this video, we had moved on to a scene in The Shining. We thought that this created suspense and curiosity for the audience and was making us want more. This helps it have the horrific atmosphere as the suspense leads to why the child is anxious and scared in a way. Today, we watched a western movie called The good, the bad and the ugly. In my perspective I found this film very boring as there was no context for the 7 minutes in the clip we were given, it was also repetitive within the shots. However you can...

editing techniques

Editing techniques (AC1: Informing ideas) Continuity editing: Continuity editing is the process, in film and video creation, of combining more-or-less related shots, or different components cut from a single shot, into a sequence to direct the viewer's attention to a pre-existing consistency of story across both time and physical location. Cross out: In a crosscut, the camera will cut away from one action to another action, which can suggest the simultaneity of these two actions, but this is not always the case. Standard Cut: This is the basic cut (also known as a hard cut) that puts two clips together, connecting the last frame of one and the beginning frame of the next. This is the most common cut, and does not really invoke any meaning or feelings, as others do. Jump Cut: This is a cut that pushes forward in time. It is normally done within the same frame or composition, and many times it is used within montages. Montage: A montage is an editing technique that, again, si...

Client research

Canon research (1) from JenniferFinnigam

client research

Smile from JenniferFinnigam This is a powerpoint exlaining my clientrsearch that I have gathered to go on with this project.